Voice of the Retail Revolution Webinar
Physical retail is the emotional cornerstone
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Melissa Gonzalez
Michelle Isabel
View webinar here
Melissa Gonzalez Bio
CEO of The Lionesque Group and Principal & Shareholder at MG2
Continually pushing the boundaries of experiential retail, Melissa Gonzalez is an award-winning innovator, seasoned visionary, and brand storyteller. She is the CEO of The Lionesque Group, an MG2 company, pioneering the integration of physical environments and cutting-edge technologies to help companies such as Purple, Nordstrom, and Burrow foster foundational consumer engagement and evolve their offerings. In 2017 she led the invention of IRL, in real life, with the Brookfield Properties team as an early mover in creating turnkey retail platforms connecting real estate developers and leasing teams with some of the fastest-growing direct-to-consumer brands in the industry.
A passionate mentor and strategist, Melissa works hand-in-hand with clients to understand their greatest aspirations. She leads creative teams to deliver authentic solutions from concept to completion, helping clients achieve their ultimate vision. In 2020, her work with Burrow House was honored by Fast Company’s Innovation by Design for Retail Environments. In 2019 she was honored with ‘Women In Design’ award of the year by Contract Magazine and was recognized as one of LinkedIn and design:retail’s “Top 10 Retail Design Influencers of the Year”. When she’s not recording podcasts or dreaming-up innovative pop-up spaces, Melissa can be found seeking inspiration in unexpected places, like skydiving 10,000 feet above ground.
Michelle Isabel
Regional Vice President, Business Development at Brookfield Properties
Michelle acts as the Regional Vice President of Business Development, focusing on growing Brookfield Properties' retailer portfolio in the Atlanta area. Her proudest professional achievement has been the planning and implementation of the Underground Atlanta Sepcialty Leasing program for the 1996 Olympics in Atlanta, Georgia.
Michelle graduated from DeVry Institute of Technology with a BS in Computer Science. She is a mom to three sons and her dog, Butch. Besides her children, her proudest personal accomplishment was running the Keys 100 Ultra Marathon.